For FirstGroup, the hundreds of thousands of ticket-sales were vital, but without the robustness and functionality of our site these would not have happened.

The London Olympic Games were an unqualified success.  Despite some fears beforehand, LOCOG’s insistence that the Games were not just for Londoners meant that there were thousands of people travelling the length and breadth of the country to see their sporting heroes.


FirstGroup, as the official supplier of coach services outside the capital, commissioned Spider, after a tendering exercise against global giants of the digital world, to design and produce the site and the ticketing system to support it. The brief was straightforward: to provide a ticketing site for coach services to the Olympic venues.

 


Accessibility and usability, especially for the disabled, were vital. Security of transaction was paramount: with such a high profile project there was no room for error, bearing in mind the potential threat from terrorists. We had to work with many partners and stakeholders countrywide (park-and-ride sites, connecting local services, etc.) and, obviously, with FirstGroup’s project team and above them LOCOG.


Our SEO complemented the huge publicity for the Games’ transport that the world’s media happily provided, and the projected demand came in a huge wave as the Opening Ceremony approached. For FirstGroup, the hundreds of thousands of ticket-sales were vital, but without the robustness and functionality of our site these would not have happened.  All in all, this was a major success for Spider, the only Scottish digital company to have done work for the phenomenon that was the 2012 Olympic Games.


* LOCOG = London Organising Committee (for the) Olympic Games

Please note: As the Games are now over, the website has since been taken down.

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Services provided

Digital Strategy & Planning

Dedicated account handlers

E-Commerce

Online payment solutions

UI Design

User interface and experience

Web Development

Internet applications